Return on Ideas – Better by Design

Design exhibition in the red dot design museum - Ideas for a better future: Return on Ideas – Better by Design

From 14 October to 12 November 2006, the red dot design museum will present the special exhibition “Return on Ideas – Better by Design”. In the exhibition design-oriented companies such as Adidas, Miele, and Daimler-Chrysler as well as design firms and the German Aluminium Association (GDA) will illustrate the significance and implementation of innovative ideas as the basis of commercial success.

The exhibition “Return on Ideas – Better by Design” has been organised and realised by the Design Zentrum Nordrhein Westfalen on behalf of the Zollverein Exhibition Association. The exhibition has been sponsored by the European Union, the State of North Rhine-Westphalia and the City of Essen.

Dates: 14 October to 12 November 2006

Vernissage: 13 October, 6:00pm in the red dot design museum